A Bit Of Matter And A Little Bit More
* Lawrence Weiner, PS1 in NY
MINI – Product and Brand Experience
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Event Graphics 2011
Client: Meiré und Meiré for BMW Group – MINICommunication Concept and Art Direction: Elvira Barriga
Design and Production: Elvira Barriga and Christiane Hämmerle

MINI introduced their new coupé under the slogan «Another Day. Another Adventure.» to their worldwide dealers at the «Product and Brand Experience 2011».